MIUUM VIP

Every ride, rewarded

Chauffeur's white-gloved hand opening the rear door of a black luxury sedan

One membership,
every ride pays you back

MIUUM VIP is the membership program from MIUUM, the company behind Premium Lane. One plan puts an automatic discount on every chauffeured ride across Miami, Fort Lauderdale, Broward, and Palm Beach, and every qualifying ride builds toward free rides, First Class upgrades, and champagne service.

No ride minimums, no codes to remember. Cancel anytime. Personal plans start at $9.99 a month, and the calculator below shows exactly when a plan pays for itself, and when it doesn't.

5–15% Off Every Ride
$9.99 From / Month
2 mo Free On Annual

Three steps to riding smarter

01

Join in two minutes

Pick a plan, monthly or annual. Billing runs securely through Stripe, and you can cancel whenever you like.

02

Save on every ride

Your member discount comes off automatically at checkout. Every booking, every time, with nothing to remember.

03

Watch rewards unlock

Qualifying rides count toward free rides, First Class upgrades, and champagne service. The more you ride, the more comes back.

What would you save?

Move the slider to match how you ride. The math uses our real Business Class rates, and when a plan isn't worth it for your usage, it says so.

15101520
Your typical ride
Average fare $

Estimated net annual benefit by plan
PlanNet annual benefit

Estimates only, on fares alone. The model excludes the 20% chauffeur gratuity and any late-night or event surcharges. The free ride is valued at your typical fare, capped at the 15-mile Business Class fare ($100.02), and the First Class upgrade at the fare difference on a typical airport run (about $74). Champagne service is a service perk and isn't counted as dollars here. Rewards are counted in whole milestones on a calendar-year basis: ride counters and unused rewards reset every January 1, so partial progress doesn't carry into the new year. Rides under $50 don't count toward reward milestones.

Pick your lane

Two personal plans, two corporate plans. Each step up costs more and pays back sooner, in order. Prices are exactly what you'll be charged.

Personal

For your own rides, on your own card.

Personal Basic
The essentials, with everyday savings.
$9.99 /month
 
  • 5% off every ride, automatically
  • A free ride every 20 rides
  • A birthday gift every year
  • Complimentary sparkling water
Become a VIP
Most Popular
Personal Plus
Our best for frequent personal travel.
$39.99 /month
 
  • 10% off every ride, automatically
  • A free ride every 15 rides
  • First Class upgrades & champagne milestones
  • Priority dispatch & under-2-hour booking
  • Preferred chauffeur
Become a VIP

Corporate

For teams, with central billing on one account.

Corporate Basic
Smart savings for business travel.
$24.99 /month
 
  • 8% off every ride, automatically
  • A free ride every 15 rides
  • First Class upgrades & champagne milestones
  • Priority dispatch
Become a VIP
Best Value
Corporate Plus
Priority access for teams that move.
$99.99 /month
 
  • 15% off every ride, automatically
  • A free ride every 10 rides
  • Guaranteed availability on peak & event days
  • Dedicated line & named chauffeurs
  • Central billing, multiple riders
Become a VIP

Every benefit, explained

Tap any row for the plain-English version of how that benefit works.

Show plan
Compare with
Personal BasicPersonal Personal PlusMost popular Corporate BasicCorporate Corporate PlusBest value
$9.99$39.99$24.99$99.99
$99.99$399.99$249.99$999.99
5%10%8%15%
every 20 ridesevery 15 ridesevery 15 ridesevery 10 rides
Not includedevery 30 ridesevery 35 ridesevery 25 rides
Not includedevery 40 ridesevery 45 ridesevery 30 rides
IncludedIncludedNot includedNot included
IncludedIncludedIncludedIncluded
StandardPriority dispatch, under-2h booking, preferred chauffeurPriority dispatchDedicated line, guaranteed peak-day availability, named chauffeurs
Company accountCentral billing, multiple riders
Occasional ridersFrequent personal ridersSmall teamsRegular executive travel

What membership feels like

Chauffeur's white-gloved hand opening the rear door of a black luxury sedan

The free ride

Ride enough, and one is on us. Every qualifying ride of $50 or more counts toward your milestone, and when you hit it, your next Business Class or Business Class SUV ride up to 15 miles is covered.

That's a real airport run, MIA to South Beach and then some. The fare is on us; you cover only the standard gratuity for your chauffeur. On Corporate Plus, the milestone comes around every 10 rides.

Business Class rear cabin, black leather
Business Class
First Class rear cabin, executive captain's chairs
First Class

The First Class upgrade

Book Business Class, step into First. Same route, same booking, a different world in the back seat.

$95.73Business Class, 12 mi $169.69First Class, same trip

On a typical airport run the upgrade is worth about $74. Plus, Personal Plus, and Corporate plans earn it as a recurring milestone.

Two black luxury vehicles staged at a corporate building at dusk

Priority when it matters most

F1 weekend. Art Basel. The boat show. When South Florida fills up, cars run out, and that's exactly when Corporate Plus guarantees you one.

Members get priority dispatch whenever supply is tight. Corporate Plus goes further: a vehicle held for your account on declared peak and event days, a dedicated line, and chauffeurs you know by name.

Chilled champagne and two crystal flutes in a black leather rear console

Champagne, chilled

Some rides deserve marking. Hit your champagne milestone and we'll have a chilled bottle and flutes waiting in a First Class vehicle on a ride you choose.

Personal plan members also get a birthday gift every year: 50% off one ride, or a free First Class upgrade. Your call.

Clear rules, no surprises

The short version of how rewards and billing work. The full terms have the rest.

Rewards cover trips up to 15 miles

The free ride, First Class upgrade, and champagne apply to trips up to 15 miles, measured on the actual route. Beyond that, standard rates cover the extra distance.

Rides of $50 or more count

Reward counters move on qualifying rides with a fare of $50 or more. Your everyday discount applies to every ride regardless.

One reward per ride

Free ride, upgrade, or champagne: pick one per ride. Your everyday percentage discount and the birthday gift always apply on top.

The larger discount wins

Your member discount doesn't stack with promo codes, including first-ride codes. Whichever saves you more is the one applied.

Counters reset every January 1

Reward progress runs on a calendar year. On January 1, ride counters and any earned-but-unused rewards reset, and nothing carries over. Plan your redemptions before year-end.

Benefits pause if billing lapses

If a renewal fails, there's a short grace period, then the discount and reward accrual pause until billing is back in good standing.

Cancel anytime

Your membership stays active to the end of the paid period, then simply doesn't renew. No partial refunds, no cancellation fees.

Comped rides still tip your chauffeur

A rewarded ride covers the fare. The standard 20% gratuity goes to your chauffeur as usual and is charged at booking.

Asked & answered

Does my member discount stack with promo codes?
No. When you have both, we apply whichever discount is larger, so you always get the better deal, just not both at once.
What counts as a qualifying ride for rewards?
Any completed ride with a fare of $50 or more. Shorter, cheaper trips still get your everyday discount; they just don't move the reward counter.
What happens to my rewards on January 1?
Reward progress runs on a calendar year. On January 1, ride counters and any earned-but-unused rewards reset to zero. Nothing carries over, so use your rewards before year-end.
Can I use my membership when booking for someone else?
Yes. Bookings made on your account get your discount, including rides you book for family or guests. On Corporate Plus, any employee on the account can ride with central billing.
What happens if I cancel?
You keep your benefits until the end of the period you've paid for, and your plan simply doesn't renew. There are no partial refunds, and any unused rewards end with the membership.
Where does the membership work?
Everywhere Premium Lane drives: Miami-Dade, Broward, and Palm Beach, including MIA, FLL, and PBI airports and the seaports.
How do I manage or cancel my plan?
Sign in on our booking site and open Offers & Rewards, then Manage membership. It takes you to a secure Stripe portal where you can change plans, update your card, or cancel.
Why does my card statement say MIUUM VIP?
MIUUM is the company behind Premium Lane, and memberships bill under the MIUUM VIP name. Same team, same cars, one company.
MIUUM VIP

Your next ride could be cheaper

Join in two minutes, save on every ride after that. Questions first? We're a phone call away.

Become a VIP 786-894-6989